| ***For Immediate Release*** Friday, October 23, 2009 Winter Music Conference celebrates it's 25th 
                  year as one of the most anticipated and publicized global 
                  gatherings for pioneering artists, innovators and 
                  professionals at the bold new Eden Roc Beach Resort & Spa 
                  on Miami Beach, March 23 – 27, 2010.  Long regarded as an essential proving ground 
                  for new releases, artists and technological advances, WMC 2009 
                  attracted over 70,000 event attendees, 503 accredited 
                  journalists and 3,228 industry delegates from 62 countries who 
                  participated in 52 industry panels, seminars and workshops as 
                  well as 1,910 artists and DJs who performed at a total of 506 
                  events presented at 127 venues across 6 days in Miami Beach 
                  and Miami. WMC's 25th anniversary industry program will 
                  convene at the Eden Roc resort which has just undergone a 
                  multi-year $200 million renovation. "It's a perfect fit for 
                  what we are doing" says WMC Co-founder, Louis Possenti, "The 
                  lobby bar has a great ambience for networking and the timing 
                  is just right with an impressive renovation. The rooms are 
                  some of the nicest I've seen on the beach." Special Convention 
                  Rates start at $219 per night.  Highlights of the 2010 program will include 
                  the IDMAs (International Dance Music Awards), also in its 25th 
                  consecutive year, where the music business converges to honor 
                  exceptional achievements of industry, artists and innovators 
                  in more than 50 categories. The IDMAs is one of the only 
                  longstanding industry events of its stature where the fans 
                  decide – generating over a million votes from music fans in 
                  183 countries last year. The online ballot will be posted in 
                  November. WMC will also present the 3rd edition of South 
                  Beach Sessions, a bold new perspective on the traditional WMC 
                  panel program. Founded on the principles that make music 
                  compelling – individual _expression_, empowerment, creative 
                  thinking and collaboration – the program's mission is to 
                  create greater exposure for artists and ideas. Pioneers in 
                  music, art, fashion, technology, business, education, the 
                  environment participate in one of the most inspiring and epic 
                  programs of the week. SBS has featured some of the industry's 
                  most pioneering champions of positive change from Richie 
                  Hawtin to Public Enemy's Chuck D and Black Eyed Peas' 
                  will.i.am.
 WMC 2010 will host the 4th edition of the 
                  Record Collector's Show - an international hub for buyers, 
                  sellers and traders of rare and collectible vinyl, tapes, and 
                  music memorabilia which assembles the best record dealers and 
                  features some of the rarest music in the world.
 The WMC badge also includes entry to the 12th 
                  Annual Ultra Music Festival, the largest event of its kind in 
                  the US. Currently the WMC industry badge is being 
                  offered at a promotional Early Registration rate of $235 until 
                  November 11th, which includes access to all official WMC 
                  events across the conference dates. Marketing opportunities 
                  are currently discounted by 40% through December 18, 2009. 
                  
 Don't miss out on a legendary Winter Music Conference 
                  in Miami Beach.
 WMC is presented with the support of the Miami 
                  Beach Visitor and Convention 
Authority. |